Why 60% of Fintech Marketplace Users Drop Off - And How to Fix It
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The Technology

Driving User Adoption on a Trading Platform with inncivio

Turn first-time investors into confident traders - right inside your platform

The Challenge

Complexity Kills Confidence

Retail investors are increasingly turning to digital trading platforms to diversify their portfolios - stocks, bonds, real estate, and more. The barrier to entry is low, with accessible starting amounts and sleek onboarding. But once inside, the user experience often falls short.

01
Information overload

Dozens of asset classes, trend charts, and jargon-packed call to actions (CTA).

02
Confusion and hesitation

First-time investors feel overwhelmed and uncertain.

03
Risk of churn

Users either disengage, leave the platform, or make poor financial decisions due to misunderstanding.

The Solution

Real-Time Activation & Revenue Layer by inncivio

inncivio uses AI to transform your trading experience - in real time, on top of your platform.

01
Platform-specific intelligence

inncivio is trained on your exact content, including unique financial terms and UI elements.

02
Personalized tooltips

Investors see context-aware, behavior-based explanations - right when and where they need them.

03
Clarity in action

Whether it’s a timeline chart or a “Buy Now” call to action, investors get the insight to act with confidence.

Results

Informed Users = Increased Transactions

With inncivio:

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Investors understand the tools, not just the trades.

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Platforms see higher activation, engagement, and revenue.

Fewer drop-offs, more educated decisions, and greater trust.

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inncivio isn’t just another UX tool - it’s a revenue growth engine. By detecting moments of hesitation inside your product and triggering AI-powered in-app activations, we help fintech platforms drive higher activation, increase transaction completion, and boost lifetime value.

Frequently Asked Questions

Clarify your queries

What is inncivio?

inncivio is an AI-powered in-app activation tool designed to increase transactions and drive user action for fintech platforms by delivering personalized, real-time educational insights.

How does inncivio help fintech platforms with passive users?

Passive users often log in less frequently, transact less, or hesitate due to confusion about financial products. inncivio detects these early signs of passivity and provides real-time, in-app guidance to encourage engagement and transactions.

Can inncivio be customized for different fintech products?

Yes, inncivio can be easily adapted for various fintech products such as trading platforms, lending marketplaces, crypto exchanges, and savings apps. Setup takes only a few days.

How does inncivio work with a fintech platform’s specific goals?

Clients define user engagement goals (e.g., increasing wallet top-ups or trade executions), and inncivio’s AI optimizes tooltips and popups to achieve those specific objectives.